Collective Intelligence Research Group

Photo: Andreas Vinther - Børsen



Mindpool, which is now owned by Wazoku UK, is a CI research spinoff and a technology company working to enable the world’s transition to a collective intelligence mindset.



Mindpool, now owned by Wazoku UK, was founded in 2019 by Collective Intelligence Research Group Founder and Research Coordinator Carina Antonia Hallin, serial entrepreneur Mik Thobo Carlsen, and the star architect Bjarke Ingels.


“Leaders today do not have access to the full scope of the knowledge that exists in their organization. Research shows that collective intelligence can be an important resource in promoting a better and more accurate understanding of the future and closing the knowledge gap across hierarchical levels. This helps to support proactive decisions. In other words, my research puts a formula on the employees' intuitions about the future state of a company,” says Carina Antonia Hallin.


Mindpool's digital platform combines the human intelligence found in any business with new technologies and data analysis tools. The method behind the platform is a spinoff of more than 15 years of intensive collective intelligence research across Cornell University, USA, the University of Stavanger in Norway, the Copenhagen Business School in Denmark, as well as a number of case studies at some of the largest Danish and international companies.


Powered by Mindpool - Global Mindpool was established in 2021 in order to advocate for appropriate climate action and to empower an increasing number of people by creating a platform for global citizens' involvement. Global Mindpool mobilizes the collective intelligence of the global population to harvest the insights that can lead to the most effective, valuable, and appropriate solutions that will move the needle on climate change.


The story behind Mindpool


In 2003 Hallin was studying at Cornell University, Upstate New York. One day, when glancing at the Cornell Hotel School, she became fascinated by the idea of testing how intuitions of hotel staff could aggregately be of economic importance to hotel organizations as they accumulated tacit knowledge from their interactions with guests, colleagues, managers, and people from the industry. Particularly, how the resulting insight was often stored in each employee's mind instead of being harnessed through employee predictions about the company's future states.


This idea led Hallin to study tacit knowledge in organizations and how frontline employees accumulate tacit insights about their workplace that can benefit decision-making processes. After several years of research, conferences, discussions, and feedback from scholars, there was a strong need for advanced crowd prediction software to enhance the efficiency in prediction aggregation and further studies of tacit knowledge in organizations and in society.


Around 2016, Hallin started having conversations with the Copenhagen Business School to commercialize the research. It was then in 2019, three years later, that Hallin was introduced to Mik Thobo-Carlsen and Bjarke Ingels, who then became her future co-founders. The name Mindpool was coined with the implicit meaning of pooling human intuitions and computer minds together. In September 2022, Mindpool was acquired by the innovation platform, UK-based Wazoku.


For more in-depth information on the founding story.


Mindpool Website







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